Sky Sport

Sky Sport - Brand and Identity

After a competitive pitch Brandspank got the call up by the selection panel. Drawing upon New Zealand's sports pysche for inspiration, Brandspank delivered a new brand and channel imagery which emulates New Zealanders tendency to burst out of a typically calm and laid back persona during flashpoint moments in Sport.

Sky Sport - Colourway
A New Zealand Sports Brand

A New Zealand Sports Brand

The Sky Sport brand has become one of New Zealand's most known and well loved brands. Extending beyond pure television, the brand's presence is felt at nearly every major New Zealand sports event, as well as key international tournaments. The iconic spark ball logo is now permanently embedded in every New Zealander's psyche as the emblem for New Zealand sport.

Sky Sport Brand Identity
Brand Guidlines
Sky Sport Brand Identity
Typography
Sky Sport On-Air Design
Sky Sport Ident
Sky Sport Ident
Sky Sport Collateral
Sky Sport Bar
BRANDSPANK