Maori Television

Genre Specific Branding

Genre Specific Branding

Maori Television required a new package to brand their genre specific programming. Highlighting international festival film, documentaries and sport, the new look needed to feel fresh and contemporary to match the quality of programming on offer.

We created a bold, type heavy treatment individually tailored for both Maori and English, in a bright and vibrant colour palette. The result was a package that stood out from the regular offering in an exciting and contemporary manner not previously seen on the channel.

BRANDSPANK