JONES! Junior

Brand Identity and Channel Idents

2013 was the launch of Jones! - a hugely successful and award winning brand created by Brandspank to launch SKY's new channel featuring the classic television we all grew up with.

Just when we thought it couldn't get any better, the likes of Hong Kong Phooey, The Flintstones and The Teenage Mutant Ninja Turtles came along - and with that the need to create the sub brand Jones! Junior.

As with the mother brand, Jones! Junior uses a striking colour palette and logo mark while re-imagining some classic cartoon imagery in a contemporary branded setting.